To developers, it is just a matter of choice. But Jambo applies open source technology, allowing users to make their own choices via remaining a large number of customized functions and modules such as underlying communication module, account system, consensus mechanism, etc.
All the operation of application chain allows customers to interoperate within Polkadot ecosystem. It also allows parachains and networks like Bitcoin to interoperate via bridges.
Jambo precisely summarizes users’ profiles. It enables the precise analysis of customers’ habits via a big data base, which accelerates its efficiency in delivering favoured advertisements to satisfy customers’ needs to the maximum.
TRANSPARENCY & TRUST
Jambo takes advantage of the strengths of blockchain to achieve a transparent and trustable decentralized advertising network. Advertisers can use this With this platform, advertisers can make transactions with users within blockchain network, buy advertising sites, and sign media purchase contracts with intelligent contracts, advancing new levels of trust and transparency.
How advertising service can function with blockchain technology can be demonstrated
via the service of off-chain oracles.
Blockchain oracles based on off-chain data provide a fundamental layer to query, verify, authenticate external data resources so that they can match appropriate advertising content with on-chain digital media. Matching advertising with engine enables perfect matches among users and advertisement content, meanwhile it also offers certain rewards to the oracle. In this ecosystem, higher quality oracles are able to gain more rewards, allowing them to continuously develop their abilities in processing information as well as linking on-chain with off-chain. It can eventually optimize the environment provision of blockchain ecosystem.